Newport Beach International Boat Show
2026 Performance Dashboard
Show Dates: April 16 – 19, 2026 • Data as of April 20, 2026
SHOW COMPLETE
$480,746
Final Sales • 12,694 tickets
April 16–19, 2026
Updated Apr 19, 2026 at 11:14 PM PT • All data as of April 20, 2026
Sales
$480,746
Day 0: +57% vs 2025 (TicketSocket)
Pacing trend: -18% Day 60 to +25% Day 10
TicketSocket
Tickets Sold
12,694
+202% vs 2025 at Day 0 (TicketSocket)
TicketSocket
Cost per Ticket
$7.02
Ad spend / tickets sold
Blended
Ad Investment
$89,111
Meta $48,890 • Google $37,136 • TikTok $3,085
Supermetrics
Blended ROAS
5.39x
$480,746 rev / $89,111 spend
All Platforms
⚡
Industry data shows 30-50% of event ticket sales come in the final 7-10 days.
At Day 0, 2026 is at $255,327 vs 2025 at $162,454, tracking +57% ahead. Total revenue (all channels): $480,746 (12,694 tickets), after show close.
Revenue Pacing: 2026 vs 2025
Cumulative Revenue by Days to Show
Revenue — Days 0–7 Before Show vs 2025
| Day | 2026 Rev (TS) | 2026 Tix | 2025 Rev (GA4) | 2025 Tix | YoY Rev |
|---|
| Day 7 |
$128,169 |
2,331 |
$88,398 |
729 |
+45% |
| Day 6 |
$138,299 |
2,728 |
$94,187 |
849 |
+47% |
| Day 5 |
$144,334 |
2,857 |
$96,344 |
871 |
+50% |
| Day 4 |
$150,736 |
2,996 |
$103,636 |
909 |
+45% |
| Day 3 |
$170,426 |
3,676 |
$110,865 |
1,199 |
+54% |
| Day 2 |
$186,654 |
4,296 |
$122,493 |
1,500 |
+52% |
| Day 1 |
$215,076 |
5,449 |
$140,243 |
1,860 |
+53% |
| Show Day 1 (open) (today) |
$255,327 |
6,855 |
$162,454 |
2,270 |
+57% |
| Show Day 2 |
$325,671 |
8,922 |
$191,698 |
2,826 |
+70% |
| Show Day 3 |
$420,178 |
11,273 |
$214,966 |
3,255 |
+95% |
| Show Day 4 |
$480,746 |
12,694 |
$228,173 |
3,471 |
+111% |
| 2025 Show Final |
show complete |
$228,173 |
3,471 |
— |
2026: TicketSocket (live, all channels). 2025: GA4 online cumulative — best apples-to-apples for advance purchase pacing (2025 NBIBS was >98% walk-up on show days). Headline 2026 sales match TicketSocket.
Days 0–7 Before Show — Daily Sales vs 2025
Revenue Per Day (Days 0–7, 2026 vs 2025, GA4)
Tickets Per Day (Days 0–7, 2026 vs 2025, GA4)
Week to Date (Apr 13 – Apr 19)
WTD Revenue
$330,011
9698 tickets this week
WTD Ad Spend
$9,544
Meta $6,257 • Google $3,288
WTD ROAS
34.58x
Revenue / ad spend
WTD CPA
$0.98
Ad spend / tickets
vs Prior Week
+490%
Revenue WOW • Tickets +525%
Campaign Performance
Investment by Platform
| Platform | Spend | ROAS | Purchases |
|---|
| Meta Ads | $48,890 | 2.57x | 1269 |
| Google Ads | $37,136 | 2.69x | n/a |
| TikTok (ended) | $3,085 | n/a | n/a |
| Blended | $89,111 | 5.39x | 12,694 tickets |
Blended CPA: $7.02 • Meta CPA: $38.53 • Google: ROAS 2.69x (purchase tracking unavailable)
Performance Metrics
| Metric | Value |
|---|
| Total Orders | 5,444 |
| Avg. Order Value | $88.31 |
| Cost Per Order | $16.37 |
| Revenue per Ad Dollar | $5.39 |
| Promo Code Tickets | 4,534 (36%) |
| Cost Per Ticket (Blended) | $7.02 |
| Weekly | Revenue | Tickets |
|---|
| Last 7 days | $336,088 | 9831 |
| Prior 7 days | $56,936 | 1574 |
Ticket Breakdown
Sales by Category
| Category | Tickets | Revenue | % Rev |
|---|
| VIP / YAAMAVA Lounge |
| VIP Saturday | 547 | $44,177 | 9% |
| VIP Friday | 347 | $25,108 | 5% |
| VIP Weekend Pass | 207 | $25,193 | 5% |
| VIP Sunday | 298 | $18,709 | 4% |
| VIP Subtotal | 1,399 | $113,187 | 24% |
| General Admission |
| GA Saturday | 2,981 | $138,864 | 29% |
| GA Friday | 1,246 | $58,636 | 12% |
| GA Sunday | 1,659 | $76,910 | 16% |
| GA Weekend Pass | 145 | $7,517 | 2% |
| GA Subtotal | 6,031 | $281,927 | 59% |
| Special Events |
| Opening Night + Pre-Show | 379 | $24,298 | 5% |
| Pre-Show Dock Access | 331 | $18,166 | 4% |
| Sailing Workshop Combos | 65 | $5,091 | 1% |
| Closing Party | 225 | $5,500 | 1% |
| Other |
| Exhibitor | 3,514 | $25,195 | -- |
| Loyalty | 34 | $1,155 | 0% |
| Coast Guard Donations | 526 | $526 | -- |
| Total | 12,694 | $480,746 | 100% |
🏆
VIP drives the business. 1399 tickets (11% of volume) generate $113,187 (24% of revenue). Saturday is the strongest day across both GA and VIP.
Source: TicketSocket
San Diego International Boat Show
2026 Performance Dashboard
Show Dates: June 11 – 14, 2026 • Campaigns active
⚡ Countdown — Show Opens June 11
Pre-Show Sales: $3,001 • 139 tix
San Diego • June 11–14, 2026 • TicketSocket live
Updated Apr 19, 2026 at 11:14 PM PT • Ticket data live
Sales
$3,001
52 days to show
TicketSocket
Tickets Sold
139
2025 final: 6,334
TicketSocket
2025 Baseline Revenue
$102,344
6,334 tickets
TicketSocket
Avg Ticket 2025
$16.16
Baseline reference
TicketSocket
Days to Show
52
June 11-14, 2026
🚢
SDIBS 2026 campaigns are active. This dashboard updates automatically every 2 hours as ticket sales and ad data flows in.
2025 baseline: 6,334 tickets, $102,344 revenue.
Key strategy shift: early awareness campaign (April–May) vs. 2025’s last-minute June push.
YoY pacing: 5470% vs same point in 2025.
Revenue Pacing: 2026 vs 2025
Cumulative Revenue by Days to Show (2026: 139 early access tickets • 2025 final: 6,334 tickets)
Cumulative Tickets by Days to Show
Pre-Show Snapshot
Live tracking begins June 11, 2026. Main campaign push runs April–June.
Week to Date (Apr 13 – Apr 19)
WTD Revenue
$1,992
87 tickets this week
WTD Tickets
87
Pre-show early access window
WTD Ad Spend
Pending
SDIBS campaign feed in setup
2025 Avg Ticket
$16.16
Baseline reference
Campaign Performance
Investment by Platform
📈
SDIBS campaign spend tracking in setup
Paid media launched April 8, 2026. Once SDIBS-specific campaign feed is connected, this section will mirror NBIBS depth: Meta • Google • ROAS • CPA • cost per ticket.
Days 0–7 Before Show — YoY Comparison
Cumulative Revenue — Days 0–7 Before Show vs 2025
| Day | 2026 (TicketSocket) | 2025 (TicketSocket) | YoY |
|---|
| Day 7 |
— |
$2,844 |
— |
| Day 6 |
— |
$4,062 |
— |
| Day 5 |
— |
$5,037 |
— |
| Day 4 |
— |
$6,178 |
— |
| Day 3 |
— |
$7,946 |
— |
| Day 2 |
— |
$9,444 |
— |
| Day 1 |
— |
$12,038 |
— |
| Day 0 |
— |
$20,035 |
— |
| 2025 Show Final |
52 days remaining |
$89,960 |
5,716 tickets |
Both years: TicketSocket all-channel sales (cumulative). 2025 show dates June 19–22; 2026 show dates June 11–14. Days numbered relative to each year’s opening day.
2025 Baseline
SDIBS 2025 Final Results
| Metric | 2025 Final |
|---|
| Total Tickets | 6,334 |
| Total Revenue | $102,344 |
| Avg Ticket Price | $16.16 |
| Show Dates | June 19-22, 2025 |
2026 Strategy Changes
| Change | Detail |
|---|
| Campaign Start | April (vs June 2025) |
| Awareness Phase | 8 weeks (vs 2 weeks 2025) |
| Target Audience | Affluent boat enthusiasts |
| Show Dates | June 11-14, 2026 |