Newport Beach International Boat Show
2026 Performance Dashboard
Show Dates: April 16 – 19, 2026 • Data as of April 19, 2026
SHOW IS LIVE
DAY 4 OF 4
Total Sales: $419,878
April 16–19 • Lido Marina Village • TicketSocket live
Updated Apr 19, 2026 at 12:39 AM PT • All data as of April 19, 2026
Sales
$419,878
Day -2: +95% vs 2025 (TicketSocket)
Pacing trend: -18% Day 60 to +25% Day 10
TicketSocket
Tickets Sold
11,267
+246% vs 2025 at Day -2 (TicketSocket)
TicketSocket
Cost per Ticket
$7.86
Ad spend / tickets sold
Blended
Ad Investment
$88,515
Meta $48,627 • Google $36,803 • TikTok $3,085
Supermetrics
Blended ROAS
4.74x
$419,878 rev / $88,515 spend
All Platforms
⚡
Industry data shows 30-50% of event ticket sales come in the final 7-10 days.
At Day -2, 2026 is at $419,878 vs 2025 at $214,966, tracking +95% ahead. Total revenue (all channels): $419,878 (11,267 tickets), on Show Day 4 of 4.
Revenue Pacing: 2026 vs 2025
Cumulative Revenue by Days to Show
Revenue — Days 0–7 Before Show vs 2025
| Day | 2026 Rev (TS) | 2026 Tix | 2025 Rev (GA4) | 2025 Tix | YoY Rev |
|---|
| Day 7 |
$128,369 |
2,333 |
$88,398 |
729 |
+45% |
| Day 6 |
$138,499 |
2,730 |
$94,187 |
849 |
+47% |
| Day 5 |
$144,534 |
2,859 |
$96,344 |
871 |
+50% |
| Day 4 |
$150,935 |
2,998 |
$103,636 |
909 |
+46% |
| Day 3 |
$170,626 |
3,678 |
$110,865 |
1,199 |
+54% |
| Day 2 |
$186,854 |
4,298 |
$122,493 |
1,500 |
+53% |
| Day 1 |
$215,276 |
5,451 |
$140,243 |
1,860 |
+54% |
| Show Day 1 (open) |
$255,527 |
6,857 |
$162,454 |
2,270 |
+57% |
| Show Day 2 |
$325,871 |
8,924 |
$191,698 |
2,826 |
+70% |
| Show Day 3 |
$419,878 |
11,267 |
$214,966 |
3,255 |
+95% |
| Show Day 4 (today) |
— |
— |
$228,173 |
3,471 |
— |
| 2025 Show Final |
Show Day 4 of 4 |
$228,173 |
3,471 |
— |
2026: TicketSocket (live, all channels). 2025: GA4 online cumulative — best apples-to-apples for advance purchase pacing (2025 NBIBS was >98% walk-up on show days). Headline 2026 sales match TicketSocket.
Days 0–7 Before Show — Daily Sales vs 2025
Revenue Per Day (Days 0–7, 2026 vs 2025, GA4)
Tickets Per Day (Days 0–7, 2026 vs 2025, GA4)
Week to Date (Apr 12 – Apr 18)
WTD Revenue
$275,344
8408 tickets this week
WTD Ad Spend
$10,294
Meta $6,839 • Google $3,455
WTD ROAS
26.75x
Revenue / ad spend
WTD CPA
$1.22
Ad spend / tickets
vs Prior Week
+411%
Revenue WOW • Tickets +467%
Campaign Performance
Investment by Platform
| Platform | Spend | ROAS | Purchases |
|---|
| Meta Ads | $48,627 | 2.45x | 1196 |
| Google Ads | $36,803 | 2.72x | n/a |
| TikTok (ended) | $3,085 | n/a | n/a |
| Blended | $88,515 | 4.74x | 11,267 tickets |
Blended CPA: $7.86 • Meta CPA: $40.66 • Google: ROAS 2.72x (purchase tracking unavailable)
Performance Metrics
| Metric | Value |
|---|
| Total Orders | 4,772 |
| Avg. Order Value | $87.99 |
| Cost Per Order | $18.55 |
| Revenue per Ad Dollar | $4.74 |
| Promo Code Tickets | 4,347 (39%) |
| Cost Per Ticket (Blended) | $7.86 |
| Weekly | Revenue | Tickets |
|---|
| Last 7 days | $281,079 | 8531 |
| Prior 7 days | $54,964 | 1504 |
Ticket Breakdown
Sales by Category
| Category | Tickets | Revenue | % Rev |
|---|
| VIP / YAAMAVA Lounge |
| VIP Saturday | 547 | $44,177 | 11% |
| VIP Friday | 347 | $25,108 | 6% |
| VIP Weekend Pass | 207 | $25,193 | 6% |
| VIP Sunday | 235 | $13,159 | 3% |
| VIP Subtotal | 1,336 | $107,638 | 26% |
| General Admission |
| GA Saturday | 2,981 | $138,864 | 33% |
| GA Friday | 1,246 | $58,636 | 14% |
| GA Sunday | 565 | $25,930 | 6% |
| GA Weekend Pass | 145 | $7,517 | 2% |
| GA Subtotal | 4,937 | $230,947 | 55% |
| Special Events |
| Opening Night + Pre-Show | 379 | $24,298 | 6% |
| Pre-Show Dock Access | 331 | $18,166 | 4% |
| Sailing Workshop Combos | 65 | $5,091 | 1% |
| Closing Party | 177 | $4,300 | 1% |
| Other |
| Exhibitor | 3,391 | $23,896 | -- |
| Loyalty | 34 | $1,155 | 0% |
| Coast Guard Donations | 487 | $487 | -- |
| Total | 11,267 | $419,878 | 100% |
🏆
VIP drives the business. 1336 tickets (12% of volume) generate $107,638 (26% of revenue). Saturday is the strongest day across both GA and VIP.
Source: TicketSocket
San Diego International Boat Show
2026 Performance Dashboard
Show Dates: June 11 – 14, 2026 • Campaigns active
⚡ Countdown — Show Opens June 11
Pre-Show Sales: $2,676 • 124 tix
San Diego • June 11–14, 2026 • TicketSocket live
Updated Apr 19, 2026 at 12:39 AM PT • Ticket data live
Sales
$2,676
53 days to show
TicketSocket
Tickets Sold
124
2025 final: 6,334
TicketSocket
2025 Baseline Revenue
$102,344
6,334 tickets
TicketSocket
Avg Ticket 2025
$16.16
Baseline reference
TicketSocket
Days to Show
53
June 11-14, 2026
🚢
SDIBS 2026 campaigns are active. This dashboard updates automatically every 2 hours as ticket sales and ad data flows in.
2025 baseline: 6,334 tickets, $102,344 revenue.
Key strategy shift: early awareness campaign (April–May) vs. 2025’s last-minute June push.
YoY pacing: 1280% vs same point in 2025.
Revenue Pacing: 2026 vs 2025
Cumulative Revenue by Days to Show (2026: 124 early access tickets • 2025 final: 6,334 tickets)
Cumulative Tickets by Days to Show
Pre-Show Snapshot
Live tracking begins June 11, 2026. Main campaign push runs April–June.
Week to Date (Apr 12 – Apr 18)
WTD Revenue
$1,907
84 tickets this week
WTD Tickets
84
Pre-show early access window
WTD Ad Spend
Pending
SDIBS campaign feed in setup
2025 Avg Ticket
$16.16
Baseline reference
Campaign Performance
Investment by Platform
📈
SDIBS campaign spend tracking in setup
Paid media launched April 8, 2026. Once SDIBS-specific campaign feed is connected, this section will mirror NBIBS depth: Meta • Google • ROAS • CPA • cost per ticket.
Days 0–7 Before Show — YoY Comparison
Cumulative Revenue — Days 0–7 Before Show vs 2025
| Day | 2026 (TicketSocket) | 2025 (TicketSocket) | YoY |
|---|
| Day 7 |
— |
$15,228 |
— |
| Day 6 |
— |
$16,445 |
— |
| Day 5 |
— |
$17,421 |
— |
| Day 4 |
— |
$18,561 |
— |
| Day 3 |
— |
$20,330 |
— |
| Day 2 |
— |
$21,828 |
— |
| Day 1 |
— |
$24,421 |
— |
| Day 0 |
— |
$32,418 |
— |
| 2025 Show Final |
53 days remaining |
$102,344 |
6,184 tickets |
Both years: TicketSocket all-channel sales (cumulative). 2025 show dates June 19–22; 2026 show dates June 11–14. Days numbered relative to each year’s opening day.
2025 Baseline
SDIBS 2025 Final Results
| Metric | 2025 Final |
|---|
| Total Tickets | 6,334 |
| Total Revenue | $102,344 |
| Avg Ticket Price | $16.16 |
| Show Dates | June 19-22, 2025 |
2026 Strategy Changes
| Change | Detail |
|---|
| Campaign Start | April (vs June 2025) |
| Awareness Phase | 8 weeks (vs 2 weeks 2025) |
| Target Audience | Affluent boat enthusiasts |
| Show Dates | June 11-14, 2026 |